Jodie Johnson

Senior director of marketing & communications at First Business Bank | Leawood, Kansas | DREAM | SPP&A Score: 93/100 | 00107-EGP-SPPA-Contact-Dashboard

1 Prospect Profile

Full Name
Jodie Johnson
Title / Position
Senior director of marketing & communications
Company
First Business Bank
City / Metro
Leawood, Kansas
Email (Masked)
j***@firstbusiness.bank
LinkedIn URL
Pending enrichment
BizJournals URL
Pending enrichment
Data Source
Book of Lists Extraction

2 Company Research

Company Name
First Business Bank
Estimated Revenue
$153.5M
Industry
Professional Services
City / State
Leawood, Kansas
Website (from email domain)
BOL List Appearances
14

3 Lead Qualification (BANT)

Budget
Mid-market budget ($10K-$50K annual marketing spend)
Authority
Executive Decision Maker
Need
AI Search Visibility gap -- 83% of companies invisible in ChatGPT/Perplexity
Timeline
EGP PRBoost Alpha launch April 6, 2026 -- immediate opportunity

4 SPP&A Score Card

93
DREAM Tier
Snov.io Deliverability: 90/100
ComponentPointsMaxBar
Title/Authority Weight2525
Company Size1520
Industry Fit1520
Source Quality2020
List Count Bonus2020
TOTAL (Actual SPP&A)93/100

5 Decision Maker Analysis

Title / Role
Senior director of marketing & communications
Authority Level
Executive Decision Maker
Recommended Approach
Direct executive outreach -- lead with ROI data and competitive gap
NEPQ Alignment
Situation + Problem Awareness questions (executive)

6 Competitive Intel

Industry AI Adoption
Early stage -- most competitors not yet optimized for AI search
Market Position
Mid-market -- growth opportunity, competitive positioning needed
AI Visibility Gap
Likely invisible in ChatGPT, Perplexity, Google AI Overviews (83% industry average)
Opportunity
First-mover advantage: early AI optimization = dominant positioning before competitors act

7 Outreach Strategy

Template
NEPQ Email 1 "The Mirror"
Assigned Sender
Marc Williams (CDAIO)
Recommended Send Time
Tuesday-Thursday, 7:30-8:30 AM local (Leawood, Kansas)
Follow-up Cadence
Day 3: LinkedIn connect | Day 5: Email 2 "The Proof" | Day 8: Email 3 "The Bridge"
EMAIL PREVIEW:
Subject: Quick question about First Business Bank's AI visibility

Hi Jodie,

I was looking into how First Business Bank shows up when someone asks ChatGPT or Google AI about your industry, and I noticed something that might surprise you.

83% of companies like yours are completely invisible in AI search results right now. That means when potential clients ask AI assistants for recommendations, they are not finding you.

Would it be worth a quick 10-minute look at where First Business Bank stands? I can show you exactly what AI sees (or does not see) when someone asks about your space.

No pitch, just data.

Best,
{sender_name}
EnRoute Growth Platform

8 Email Verification

Snov.io Status
VALID
Deliverability Score
90/100
Verification Date
2026-04-05
Domain
firstbusiness.bank
Domain Reputation
Excellent -- corporate domain, active MX
Risk Flag
None -- cleared for outreach

9 Pipeline Stage

New LeadContactedEngagedQualifiedProposalNegotiationClosed
Current Stage
New Lead (Pre-Outreach)
Next Action
Send NEPQ Email 1 "The Mirror"
Assigned To
Marc Williams (CDAIO)
Queue
Day 1 -- April 6, 2026
Sending Account
Sub-Account 4 (.org)
Sender Identity
marc.williams@enroutegrowthplatform.org
Sending Domain
email.mg.enroutegrowthplatform.org
Reply-To
CustomerSuccess@EnRouteGrowthPlatform.io
All prospects loaded to EGP HQ CRM. Sending sub-accounts handle outbound delivery only. Replies route to EGP HQ.

10 Engagement History

No engagement activity yet
Pending Alpha Launch -- April 6, 2026
Engagement tracking will begin after first outreach send
DateEventChannelStatus
--Awaiting first sendEmailQueued

11 AI Search Visibility Assessment

ChatGPT
?
Assessment pending
Perplexity
?
Assessment pending
Google AI Overviews
?
Assessment pending
Preliminary Assessment
Based on industry data, 83% of companies in this segment are not appearing in AI-generated search results. First Business Bank likely has minimal AI search presence. Full GEO audit available as part of EGP PRBoost onboarding.

12 Risk Assessment

Deliverability Risk
LOW -- Snov.io verified (90/100)
Response Likelihood
HIGH (42% avg for DREAM tier)
Conversion Probability
18-24%
Churn Risk
N/A -- pre-acquisition
Spam Complaint Risk
LOW -- professional domain, B2B context
Competitor Preemption Risk
MODERATE -- AI search optimization is emerging; early movers gaining ground

13 Action Items